Bharat International Tourism Bazar (BITB) 2016
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International Tourism Event
The motive was to increase the awareness about the event pan India.
Challenge
BITB 2016 was a B2B event, and the interested audience was tapped by analyzing their behavior patterns.
Solution
The target audience was spotted and engaged on social media platforms – Twitter and LinkedIn.
Results
The awareness was spread to the right audience led to massive engagement both online and in the event.
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